Digital Media Specialist: (Deadline 18 January 2021)
KEY RESPONSIBILITIES.
- write long- and short-form social media messages that attract new users and engage current users
- use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly
- wear many hats as you work with multiple teams to develop strategy, design artworks, write copy, manage social communities, and analyze data
- help convert our brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
- Creating graphic content for the loyalty program’s website, social media pages and other marketing materials.
- Ensuring that the brands’ desired message and the image are conveyed to consumers.
- Responsible for the overall visual aspects of advertising/media campaigns.
- Adherence to the QHSE management system as detailed in the ISO Manual and the related work procedures and Instructions.
- Any other tasks that may be assigned to you.
Minimum qualifications
1. Bachelor’s degree in Communications, Marketing or creative related fields
2. Proficiency in Adobe Creative Suite with more specifics on Adobe Photoshop, Adobe Illustrator, and Adobe InDesign
3. Diploma or equivalent in a Sales, Marketing Course shall be an added advantage
JOB-RELATED REQUIREMENTS:
- Proven Experience of above 1 years working in digital marketing
- Strong communication skills both in written, Verbal forms.
- Must be proficient on a computer
- Must-know language at least English and local language Kinyarwanda.
- Being able to be faster learners.
OTHER QUALITIES
- Teamwork commitment
- Hard-working
- honest
Interested candidates may submit their cover letter, CV, Degree/Diplomas, and professional certificate. Submission should be sent to Hr.recruitment@dynamicretails.rw not later than 18th January 2021.
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