Sales and Marketing Manager at SOSOMA Industries Ltd: (Deadline 12 October 2021)

Sales and Marketing Manager at SOSOMA Industries Ltd: (Deadline 12 October 2021)

Sales and Marketing Manager at SOSOMA Industries Ltd: (Deadline 12 October 2021)


1. Background Information

SOSOMA Industries Ltd is a Limited Company established on November 1st, 2008 which sells nutritious high-quality products especially to infant, young and elder people including pregnant women, vulnerable people such as people affected by humanitarian crisis, chronic diseases.

The Vision of SOSOMA Industries Ltd is to be a leader in provision of safe, quality nutritious foods towards elimination of malnutrition in the region. This is achieved through its missions of producing and supplying safe, high-quality, and value-added nutritious foods that focus on customer needs.

SOSOMA Industries Ltd is seeking to recruit an experienced Sales and Marketing Manager for one-year fixed-term contract renewable, who has integrity and is results-oriented. The position is based in Kigali City, Kicukiro District, Niboye Sector, Niboyi Cell, Gaseke Village and Eastern Province, Bugesera District, Ntarama Sector, Kanzenze Cell, Kabeza Village.

2. Job Description

Job Title:  Sales and Marketing Manager

Department Sales and Marketing

Reports to: Managing Director

3. Key Result Areas:

  • Define and implement the Sales and Marketing Policy and Strategy for SOSOMA Industries Ltd products and make concrete proposals for its improvement;
  • Plan, coordinate, and control sales and Marketing team in Head office and sales points;
  • Training, coaching, and managing marketing and sales teams to meet sales and marketing objectives;
  • Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company’s marketing goals;
  • Gathering, investigating, and summarizing market data and trends to draft reports;
  • Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities;
  • Oversee the production of daily, monthly, quarterly, and annual reports on sales and marketing and prepare annual forecast and comprehensive budget;
  • Conduct commercial prospecting for new markets in Rwanda and abroad and develop exports of SOSOMA products;
  • Regularly monitor the quality of customer services;
  • Develops sales strategies and approaches for various products and services, such as special promotions, sponsored events, etc;
  • Analyses trends, data, demographics, pricing strategies, and other information that can potentially improve marketing and sales performance;
  • Sets marketing schedules and coordinates with colleagues, sponsors, media representatives, and other professionals to implement strategies across multiple channels;
  • Develop field sales action plans and advertising to accomplish marketing and sales goals;
  • Set and enforce policies and procedures necessary for conducting sales and marketing operations;
  • Monitor and evaluate the activities/performance of sales teams to proffer advice and recommendations for better output;
  • Develop and implement action plans necessary to enhance the public perception and image of a company or brand;
  • Oversee the design and publication of advert materials and ensure the right message is passed across to the target market;
  • Collaborate with other company departmental Managers to implement strategies effective for achieving set sales and marketing goals;
  • Coordinate the recovery activities according to the company policy;
  • Conduct market research to identify price of competing products demand of products and other trends useful in taking key decisions;
  • Support Head of Departments with projects and tasks when required; implement the company’s policies and goals;
  • Any other duties as may be assigned from time to time, in line with the post and responsibilities.

4. Qualifications:

  • Bachelor degree in Sales and Marketing

5. Experience:

  • Work experience for at least 5 years as a Sales and Marketing Manager
  • Experience in food products distribution will be an added advantage

6. Key Skills

  • Integrity attested by at least 3 referrals;
  • Confidentiality and Ethical behavior;
  • Leadership and organization
  • Teamwork;
  • People Management
  • Reporting Skills
  • Good interpersonal relations;
  • Time consciousness;
  • Ability to work under pressure of deadlines;
  • Attention to detail.

7. How to apply

Interested candidates should submit their application to not later than  Tuesday 12th October 2021. Only softcopies will be accepted. Please indicate in the subject line: “Sales and Marketing Manager ” with the following attachments:

  • Motivation/Application Letter;
  • Curriculum Vitae;
  • Copies of academic and professional credentials;
  • 3 letters of reference

Only shortlisted candidate will be called for next steps.

Done at Kigali, 28th September 2021


Managing Director


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