Social Media Officer at United Nations Volunteers programme: (Deadline 17 May 2023)

Mission and objectives

Within the framework of Delivering as One UN in Rwanda, UNDP works closely with the Government, as well as with development partners and civil society, and all other UN agencies operating in the country to build institutional capacity and effect sustainable development. UNDP Rwanda support the Government of Rwanda effort to achieve the agenda 2030 for Sustainable Development (SDGs) through technical support that includes developing human and institutional capacities, demonstrating solutions, building partnerships, and raising funds for development. UNDP programme and activities respond to challenges facing the country achieve its short- and long-term development goals. Much of Rwanda’s impressive growth over the past two decades was a result of governance reforms to consolidate peace, build strong and accountable public institutions and create a safe, stable environment conducive to investment and growth. Areas of the justice system also require attention. While a legal aid policy was adopted in 2014 to increase access to justice, citizen satisfaction with access to legal aid remains low. Special focus is needed on female victims of gender-based violence

Context

As a social media Officer for the United Nations Development Programme (UNDP), your primary responsibility will be to manage and implement the organization’s social media strategy across various platforms, including Twitter, Facebook, Instagram, LinkedIn and TikTok. Below are some of the specific tasks and responsibilities you would undertake in this role.

Task description

• Develop a creative and content driven social media plan for the duration of the internship. The plan should include daily posts, use of multimedia, engagement of influencers, calendar of events including commemoration of UN Days, etc, for various social media platforms such as Twitter, Facebook, Instagram, LinkedIn, and TikTok. • Research and suggest innovative audio-visual promotional and advocacy materials (gif, videos, digital info graphs, podcasts, etc.) to create engaging content (stories, contests, campaigns, etc.) on the organization’s web and social media channels. • Support in writing, editing, translating communications materials related to UNDP’s work, such as newsletters, flyers, posters, info graphs, etc. • Monitor and Analyse social media performance metrics and adjust strategies accordingly. • Engage with followers and respond to inquiries, comments, and feedback promptly and professionally. • Stay up to date with social media trends and best practices to ensure the organization’s social media presence remains relevant and effective. • Collaborate with UNDP Rwanda’s programmes to ensure consistency and alignment of messaging. • Manage and monitor social media advertising campaigns to ensure maxi-mum reach and engagement. Furthermore, UN Volunteers are required to: • Be flexible, creative and initiate new ideas to the supervisor. • Strengthen their knowledge and understanding of the concept of volunteerism by reading relevant UNV and external publications and take active part in UNV activities (for instance in events that mark International Volunteer Day); • Be acquainted with and build on traditional and/or local forms of volunteerism in the host country. • Reflect on the type and quality of voluntary action that they are undertaking, including participation in ongoing reflection activities. • Contribute articles/write-ups on field experiences and submit them for UNV publications/websites, newsletters, press releases, etc. • Assist with the UNV Buddy Programme for newly arrived UN Volunteers. • Promote or advise local groups in the use of online volunteering or encourage relevant local individuals and organizations to use the UNV Online Volunteer-ing service whenever technically possible.

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