Business Development Officer at Lancet Laboratories Rwanda: (Deadline 6 October 2024)

Business Development Officer at Lancet Laboratories Rwanda: (Deadline 6 October 2024)

Position Title: Business Development Officer

Position Family: Bio-Medical Centre (BMC)

Position Summary: Establishes and maintains effective relations and personal contact with existing and prospective clients including medical doctors at hospitals and in private practice, hospital matrons, Sisters in Charge and public relations officers as well as key suppliers and service providers to ensure loyalty to the BMC brand. To create new avenue of business to the company.

Reporting to: Clinic Administrator

Commencement date

KEY RESPONSIBILITIES 

• Contributes to planning and developing public relations strategy for Bio-Medical Centre in order to promote the image, public awareness and services of the organisation.
• Establishes and maintains effective relations and personal contact with existing and prospective clients including medical doctors at hospitals and in private practice, hospital matrons, Sisters in Charge and public relations officers as well as key suppliers and service providers to ensure loyalty to the Centre brand.
• Proactively marketing and selling Bio-Medical Centre services to existing and prospective customers to grow Centre’s market share;
• Participates in and represents Centre in public relations events such as conferences, CME days to promote the image and services of the organisation.
• Assists with product/service orientation and training of Bio-Medical Centre staff to ensure they are familiar with relevant marketing terminology and telephone etiquette.
• Serves as first point of contact between Bio-Medical Centre and customers to address a range of queries and complaints pertaining to Bio-Medical Centre services in order to ensure swift resolution of issues and feedback to customers.
• Proactively participates in developing of company brochures, fliers and adverts that sell the unique proposition of the company.
• Organizing Wellness events on behalf of the company.
• Dissemination of marketing intelligence on competitors and current affairs that will assist in developing company strategy.
• Custodian of marketing merchandise e.g Newsletters, request forms, notepads and any branded marketing material from the company.
• Set sales goals, compare performance to goals, and adjust goals as needed.
• Plan & manage the call centre and ensure that we are efficient in handling customers’ requests.
• Follow up leads on tenders and ensure successful bidding.
• Provide detailed and accurate sales forecasts.
• Responsible for managing the promotion and positioning of a brand or the products and services of the company.
• Planning, preparing presentations, writing reports.
• Introduction of new products and campaigns.
• Designing pricing policies and strategies.
• Corporate marketing i.e., sponsorships and donations.
• Website and social media management.
• Writing and delivering content and social media plans.
• Forecast revenue per clients and come up with strategies to meet the target.
• Weekly submission of report to the supervisor and resolve the challenges

EDUCATION & QUALIFICATIONS

The minimum qualification required for this post is a bachelor’s degree in marketing, Communication and other related fields. MBA – added advantage

REQUIRED EXPERIENCE

• Work experience in Healthcare Industry
• Has at least 3 years’ experience in corporate sales.
• Marketing and sales knowledge
• Public relations
• Attention to detail
• Business acumen
• Self-management and ability to work independently.

HOW TO APPPLY:Interested and qualified persons are requested to make their applications by attaching the application letter addressed to the Country General Manager, CV, ID, Valid Criminal Record, Medical certificate,  testimonials and send to [email protected] on or before 06^th  October/2024 latest 5.00 pm

N.B Only the shortlisted candidates  will be contacted  for the next stage of the process.