Digital Marketing Consultant – Credit Card Acquisition | Wells Fargo

Wells Fargo

Charlotte, North Carolina, Job Description Important Note: During the application process, ensure your contact information (email and phone number) is up to date and upload your current resume when submitting your application for consideration.

To participate in some selection activities you will need to respond to an invitation.

The invitation can be sent by both email and text message.

  In order to receive text message invitations, your profile must include a mobile phone number designated as ‘Personal Cell’ or ‘Cellular’ in the contact information of your application.

At Wells Fargo, we want to satisfy our customers’ financial needs and help them succeed financially.

We’re looking for talented people who will put our customers at the center of everything we do.

Join our diverse and inclusive team where you’ll feel valued and inspired to contribute your unique skills and experience.

Help us build a better Wells Fargo.

It all begins with outstanding talent.

It all begins with you.

Wells Fargo’s Consumer Lending businesses empower millions of customers to achieve their dreams every day.

Whether it’s buying a home, purchasing a car, funding a significant purchase, or making important daily credit card purchases, Consumer Lending provides important credit products and services that help our customers succeed.

The group includes Home Lending, Auto, Credit Cards, Retail & Merchant Services, Personal Lending, Consumer Lending Control, and Consumer Lending Shared Services.

The Consumer Lending team partners with other businesses across Wells Fargo to create and deliver transformational experiences that help customers gain access to credit.

  The vision for the Consumer Lending business is to leverage technology and data to make it simple for customers to easily access credit when and where they need it.

Consumer Lending serves customers across the country through our distribution network of more than 5,300 retail banking branches and Home Lending offices as well as online and digital channels.

The Digital Marketing Consultant 2 will help manage digital marketing content/campaigns for credit card acquisition, with a focus on executing SEO tactics to optimize and curate content on wellsfargo.

com/credit card pages.

This role will project manage the execution of content optimization, working closely with channel owners for paid search, public site marketing, centers of excellence, and legal and compliance to align on content management initiatives that will increase customer engagement and SEO value.

The Digital Marketing Consultant 2 will also be responsible for maintaining marketing acquisition content on wellsfargo.

com by supporting product and regulatory updates to ensure on-site content is accurate and meets legal and compliance requirements.

Other locations within the Wells Fargo footprint may be considered.

Required Qualifications 2+ years of experience in one or a combination of the following: marketing, digital marketing, digital platform (i.

e mobile or social media) demonstrated through work or military experience Desired Qualifications 2+ years of credit card marketing experience Strong attention to detail and accuracy skills Good quality review skills Strong project management skills Ability to work effectively in a team environment and across all organizational levels, where flexibility, collaboration, and adaptability are important Advanced problem solving and technical troubleshooting capabilities Intermediate Microsoft Office (Word, Excel, and Outlook) skills A BS/BA degree or higher Other Desired Qualifications Experience in digital marketing and/or SEO content management Experience with cross-channel marketing execution across digital channels Experience defining, documenting, and implementing marketing initiatives Knowledge or understanding of Marketing Operations tools (e.

g.

Aprimo, SDL Tridion or similar CMS platform) Ability to work effectively with 3rd party vendors (agencies or suppliers) Street Address NC-Charlotte: 301 S Tryon St – Charlotte, NC DE-Wilmington: 2200 Concord Pike – Wilmington, DE Disclaimer All offers for employment with Wells Fargo are contingent upon the candidate having successfully completed a criminal background check.

Wells Fargo will consider qualified candidates with criminal histories in a manner consistent with the requirements of applicable local, state and Federal law, including Section 19 of the Federal Deposit Insurance Act.

Relevant military experience is considered for veterans and transitioning service men and women.

Wells Fargo is an Affirmative Action and Equal Opportunity Employer, Minority/Female/Disabled/Veteran/Gender Identity/Sexual Orientation.

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