Advertising Officer at Bank of Kigali : (Deadline 20 October 2021)
Purpose of the job
The Advertising Officer is responsible for implementing the marketing strategy and coordinating marketing activities including advertising campaigns, promotions and events to promote the bank’s products and services.
Key Accountabilities
Coordinating advertising campaigns and monitor the placements on all platforms
Coordinate the Bank’s events and sponsorships to ensure maximum visibility
Supporting the Advertising and Promotions Manager in overseeing the unit’s operations
Organizing marketing activities or events to raise brand awareness
Liaising with the creative agency, production house, printing agency and other service providers to help marketing projects come to implementation
Maintaining the department’s budget and ensures all marketing activities are cost-effective
Adheres to and implements all bank’s policies and procedures
Approve the creative development of promotional materials, advertisement and other marketing related projects.
Contribute to the execution of the annual marketing plan.
Assist the Advertising and Promotions Manager in annual managing the department’s activities, including preparing budgets and monitoring expenses.
Attend and participate in marketing operations or events to increase brand awareness.
Establish and implement advertising and promotional campaigns for products or services on various media (social, print, etc.).
Collaborate with stakeholders and vendors to boost the effectiveness of marketing strategies and improve the company’s presence.
Track and record all marketing activities, implement metrics to evaluate their success and amend marketing measures when necessary.
Create and oversee the distribution and publication of content or marketing materials.
Experience
A minimum of 2 years’ experience in advertising
Understanding of design marketing principles and techniques.
Ability to develop strategies based on industry trends and developments.
Excellent organizational and multitasking skills, especially when working with multiple projects or teams.
Excellent management, listening, and verbal and written communication skills.
Decisiveness and strong problem-solving skills, especially under pressure.
Ability to develop and maintain working relationships.
Qualifications
Bachelor’s degree in advertising, marketing, or a related field.
Driving license
Knowledge
Ability to develop strategies based on industry trends and developments.
Exceptional organizational and multitasking skills, especially when working with multiple projects or teams.
Excellent management, listening, and verbal and written communication skills.
Decisiveness and strong problem-solving skills, especially under pressure.
Ability to develop and maintain working relationships.
Expression of Interest
Submit your CV to recruitment@bk.rw by 20th October2021.
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