Communications Manager at Rwanda Convention Bureau (RCB): (Deadline 5 September 2022)

Position

Communications Manager

Job roles and responsibilities

• Lead in the development of RCB Communications strategy.
• Establish PR partnerships with Global media houses and feed them with destination highlights on a regular basis.
• Management of media programs, inclusive of Serving as the Bureau media and communications liaison.
• Production of media schedule for advertising and promotional campaigns.
• Management of media database.
• Organize media events and press conferences.
• Track trends, media impressions, and web targets.
• Lead in the preparation of communications and media status reports for each event.
• Lead in the preparation of quarterly communications review/report.
• Lead in the preparation of major events media reviews.
• Oversee content creation for all RCB social media platforms.
• Developing an integrated communications and Public Relations strategy for each different event.
• Implementing communications plans to increase awareness of the event and boost delegate attendances.
• Developing relationships with key media to secure and grow media coverage both online and offline.
• Writing relevant press releases for local and international media and ensure stories are translated to different international audience.
• Monitoring press stories relating to the event and maximizing opportunities for positive PR and playing down any negative PR.
• Collecting and analyzing current communications and messages and ensuring consistency.
• Developing and leading the Bureau’s internal communication strategy across RCB market.
• Communicating events brand to internal customers and stakeholders.
• Overseeing the annual communications budget and ensuring its use is fully maximized.
• Ensure visibility for the events both at National and international level including design and production of all events collateral online and printed.
• Facilitate media accreditation to the events.

Job requirements

• Master’s Degree in Mass Communication, Marketing, Public Relations, or any other related field from accredited University with at least five years of working experience.
• Excellent verbal and written communication abilities, exceptional customer service and interpersonal skills.
• Ability to prioritize, negotiate, and work with a variety of internal and external stakeholders.
• Candidate must be creative and innovative and well conversant with new mass communication tools and channels.
• Candidate should possess strong English communication skills, knowledge of French and Kinyarwanda will be an added advantage.